Schizophrenia is a long-term mental disorder of a type involving a breakdown in the relation between thought, emotion, and behavior, leading to faulty perception, inappropriate actions and feelings, withdrawal from reality and personal relationships into fantasy and delusion, and a sense of mental fragmentation.
A pharmaceutical client is planning to launch a new drug treating it and they are interested in running an Awareness survey among the general population of the Greater Khartoum area to measure how informed they are of Schizophrenia and the treatment options for it.
This survey will be conducted on several waves, every 6 months, to measure and assess the efficiency and benefit of the accompanying awareness campaign, which will be monitored as well by a monthly media monitoring survey.
The awareness will be measured for the following point :
The fieldwork will be done via face-to-face using door-to-door methodology; Sample selection will be done via stratified random selection (SRS). A nationally representative sample will be selected.
1.Research Summary Report.
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|Design & translation of questioning tools|
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|Report preparation and submission||